外贸英语话题王(MP3+中英字幕) 第35期:商品调整

Product adaptation

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商品调整

A:In foreign trade, exporters have to adjust their product in a timely manner.

A:在对外贸易中，出口商要及时调整他的产品。

B:How to adjust?

B:怎么调整啊？

A:Exporters must ensure that their product satisfies customers' needs wants and likes.

A:出口商要保证他的产品能满足顾客的需要、需求与喜好。

B:Ah, some products are successful at home, but not popular overseas.

B:嗯有些产品在本地虽然成功，但是在国外销售却不理想。

A:That's because the fashion, taste and social customs and so on vary considerably.

A:那是因为各国的时尚、品味和社会习俗等方面存在很大差异。

B:Yes, sometimes the differences are great.

B:是的，有时候差异还很大。

A:Well, we should be in accordance with national conditions and adjust the product.

A:那么，我们就应该根据各国国情，调整产品。

B:We have to ensure that the product should be attractive to guarantee sales.

B:我们要保证产品有魅力，才能保证销售量。