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ins博主告诉你10招拍出诱人的美食

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Food snaps dominate social media feeds - but that doesn't mean they're easy to take.

ins博主告诉你10招拍出诱人的美食

食物的图片占据了社交媒体的主流-但这并不意味着它们照片很好拍。

All too often dishes can be left looking messy and unappetising, and tables obscured by dark shadows. Fortunately food photographer and influencer Giulia Mulè, who boasts more than 60,000 Instagram followers, has shared her professional tips to help you up your social media food game.

但发出来的几乎所有食物照片上,都很凌乱,然人看起来没啥食欲,桌子的阴影让食物看起来模糊不清。幸运的是,美食专业拍摄家Giulia Mulè,她拍的照片却很有影响力,在Ins上有6万粉丝。现在她分享了专业的小秘方助力你的美食照片。

The Italian-born Londoner offered up before and after example photos of seven common set-ups and problems to show the best way to tackle each - and published her top 10 tips on how to take the perfect snap.

这位生在意大利的伦敦人,提供了7组照片改变前后对比,列举其中的问题,以及最好的解决方法,同时还提供了10个拍摄完美照片的小诀窍。

Natural Light 自然光

Before 改变前

This is a photo where the quality of the image I was shooting is reduced simply because of where I was standing when I took it. By standing behind my friend to take the image, I was blocking the light which meant the wonderful colours of the food could not pop.

我站着拍的这张照片,拍摄图片的质量打了折扣。我站在朋友的后面拍照片,就挡住了拍摄食物的光线,这样就不能呈现出最佳的色彩。

After 改变后

By moving to the other side of the table and shooting from another angle, I allowed the natural light from the window by the table to come through which helped to bring the colours of each dish to life.

我换了个角度从桌子的另一边拍,让床边桌子的经过窗户投射,能够让每个盘子里面的食物颜色看起来更加生动。

Dark Table 餐桌很暗

Before改变前

This image shows how important it is to get the light right when taking photographs for Instagram. The poor light combined with spotlights against the dark and reflective table-top, resulted in lots of shadows and spotlights on the table, which impacted on the final image.

这张说明了光线对于在Ins上面的照片有多么重要。光线暗加上光斑,和昏暗还有桌面反射,形成了很多的桌面上的阴影和光斑,给最后照片的效果造成负面影响。

After 改变后

Through changing my position on the table and photographing the food from the side, I was able to cut out the shadows. A handy hint to improve the light is to use the 'torch' on a friend's phone as a flash so that with one hand you can direct the new source of light direct on the dish you are trying to capture (front or 45 - degree angle), while with the other hand you hold the camera phone. This will help you to brighten up the image and add extra light to the table.

通过调整我的位置,在桌子的另外一边进行拍摄,就避免了照片中的阴影问题。一个简单小窍门,把你朋友手机上面的手电筒“借光”,你一手拿着光源把光直接打在食物上,或者倾斜45度,另外一只手拿着拍摄的手机。这样你拍摄的物体就亮了,因为你在桌上加了额外的光源。

Breakfast 早餐

Before 改变前

How you set the table for a foodie picture is of paramount importance if you are looking to create an interesting picture. In this photo, the table is too full. There are too many dishes of different sizes on the table, including the main subject, the Full English Breakfast, which is served in a large serving dish.  

如果想要把你的美食照片拍地开起来有趣,那么如何布置食物是顶顶重要的事情。在这张照片中,桌上放的东西太满了。在桌上不同大小的盘子太多了,主菜,还有大份量的英式全餐。

After  改变后

In this case, I was able to achieve a much better image by simplifying the composition of the photo. By removing some of the dishes on the table, and keeping just the one dish, a smaller dish and the coffee on the table, the final image looked less cluttered and the main focus of the photo is on the hero dish, the Full English.

在这种情况中,想要拍摄更好的照片就需要调整食物比重。拿掉一些食物,桌子上只要一道主菜,一道盘子稍小一点的菜,一杯咖啡,这样最后呈现的照片没有那么拥挤,注意力也就集中在主要英式全餐这道菜上。

White dishes from above 俯拍白盘子

Before 改变前

When taking an image of your food from above, always be sure to look at surroundings. In this image, you can see my feet and my bag which somewhat take away from the beauty of the picture. Similarly, by placing the white, creamy pasta on the table next to the window, against the natural light, the dish ended up looking very over exposed.

如果你想要俯拍一道菜,通常要注意其周围的食物。在这张照片里面你能看见我的脚,我的包,让照片损失了一点它的美感。同样的,如果在靠窗的桌子上背光处放白色的奶油意面,那么照片中的这个食物最后看起来会过度曝光。

After 改变后

Through moving the pasta dish to another section of the table, away from the natural light, the dish looks much better. Similarly, from shooting from a different angle, I was able to remove my shoes and bag from the picture, while also blocking any spotlights. 

改变下这道菜的位置,远离自然光,这样会好很多。同样的,从另外一个角度拍摄不但拍不到我的鞋和包,而且还不会遮光。

Chocolate Cake 巧克力蛋糕

Before 改变前

This is a beautifully displayed chocolate cake. However the image is ruined by the huge spotlight reflecting on the plate.

这张照片很好的展示一个美妙的巧克力蛋糕。不过在盘子中有个巨大的反光点是一个巨大的败笔。

After 改变后

By capturing the image up-close rather than from far-away and using a menu to block the spotlight I was able to reduce the reflection of the photograph. This is another situation where moving the positioning of myself and the plate also enabled me to create a much better photo which helped to bring to life the delicious dish.

我通过离拍摄物更近而不是更远的方法,同时用菜单遮住了光源,来减少在照片中的反光。这是通过改变拍摄位置和盘子位置,来拍摄更好的照片,能够让美食看起来更加鲜活。

Counter 柜台

Before 改变前

If you are eating at a bar or counter it can sometimes be tricky to get a good photo of your food. In this photo, the height of the glass is different to that of the dish and bread bowl – making it distracting to the eye. There is simply too much going on.

如果你在酒吧或者柜台用餐的话,有一个小窍门能够很好的拍摄出你的食物。在这张照片中,玻璃杯的高度和菜还有面包碗的高度明显不同,会引人注意,简单来说整张照片中的东西太多了。

After 改变后

Through getting closer to the counter and removing some elements from the picture, I was able to focus on the one dish set against the marble table-top, making for a much more interesting photograph.

通过把桌上的东西移除,靠近主菜拍摄,让主菜和大理石花纹的桌面相得益彰,这样拍出来的照片就有意思多了。

Rectangular Dishes & Light 方形盘子和灯光

Before 改变前

I asked the waitress to bring all the dishes I ordered (starters and mains and sides) at the same time so that I could get a full food flat lay shot. I arranged the dishes close together, which was a bit tricky given that the serving plates are rectangular. I was happy with the composition, but the overhead spotlight cast a pink shadow over the entire table making it difficult to view.

我让女服务员把我所有的菜同时都端了上来(开胃菜、主菜、小食)这样我就能拍一张食物的大集合照片。我把所有的菜紧紧地排在一起,我发现所有的盘子都是长方形的。我很喜欢自己的布局,但是头顶的灯让所有的菜都蒙上了一层粉红色的阴影,就不是很好看。

After 改变后

I asked a friend to hold the paper menu flat, right underneath the lamp hanging over the table. By simply covering the lamp with a sheet of paper, the brightness and colour of the table changed completely, going from a pink / orange hue to a colder, brighter and natural colour which was ideal for my photo.

我让一个朋友用菜单挡住了头顶的灯光。就用一张纸挡住灯光,整桌菜的色彩和亮度就完全不同,从粉色/橙色的色调变成了,偏冷,更明亮,自然的色彩是整张照片最理想的状态。

Natural light is the best tool a food photographer has, it's as important as the quality of the camera lens.

自然光对于食物拍摄来说是最好的工具,和镜头的品质一样的重要。

1. Do your research 做好研究功课

When it comes to taking the perfect foodie photo, try and do your research and scope out the restaurant in advance. You can have the best camera in the world, but if the restaurant is dark or has no natural lighting, you're not going to be able to capture your meal in its best light.

如果你想要拍出完美的美食照片,提前做好研究功课,提前列出要去的餐厅。你可以拥有世界上最好的相机,但是如果餐厅很暗,或者没有自然光的话,你就不可能再最好的光线下拍出照片。

2. Choose a top table 选择位置最好的餐桌

A restaurant's table top often features in Instagram food photos, so be sure to consider this when showing off your meal. Look out for restaurants with trendy table tops such as marble or scratched metal as this will add an interesting background to your picture and help make your meal pop.

一家餐厅的上座通常会出现在ins的美食照片上,在你打算炫耀食物的时候,要考虑坐这个位置。寻找餐馆受欢迎的桌位时,最好选择桌面是大理石或者拉丝金属,这样做为拍摄美食背景能够让你拍摄的食物更为鲜活。

3. Lighting hacks 遮光

These days you will be hard-pressed to find a restaurant or brunch place that doesn't have spotlight lighting. A quick remedy for this is to use the restaurant's menu to block the light. Or choose a table by the window to take advantage of the natural light.

这段时间你可能会急着找一家餐厅或是早午饭没有直射灯光的地方。有一个比较快的补救方法是,用这家餐厅的菜单遮住光,或者是选择位于床边的位置,这样就可以利用自然光。

4. Menu choices 选择菜单

When choosing the food to photograph, think about what the dish is going to look like. Does it contain brightly coloured ingredients? What colour is the plate that the food is being served on? Choose dishes that have a mix of colours that will complement and contrast with one another to help your food stand out – for example contrasting the vibrancy of a sweet potato with a plain white plate.

当你拍摄食物的时候,你要想象菜将是怎样呈现的。食物是不是有明亮的颜色,上菜的盘子是什么颜色的?选择各种颜色的时候,它们之间要形成鲜明的对比,能够让你的食物脱颖而出——比如,用白盘子上一个红薯两者颜色之间就有鲜明的对比。

5. Size isn't everything 尺寸不是大事

When you are a capturing a flat-lay image of several food dishes on a table, choose smaller starter plates over large dishes. These will be easier to arrange and can help to add balance to the image you are creating. Similarly, when arranging different plates on a table, use an odd number of dishes over an even number and avoid rectangular or square plates as corners are hard to photograph well.

如果你想要拍摄一张桌上好几种食物的平铺图,那你要选择小盘子而非大盘子。这样比较容易布置,营造照片构图的平衡感。同样的如果是在桌上放上各种不同的盘子,使用单数盘子而非双数,要避免使用长方形或者正方形的盘子,不然很难拍好。

6. It's all in the timing 掌握拍摄时机

If you're shooting coffee in an image, be sure to order it so that it arrives at the same time as your food rather than before. If it arrives before, your beautiful latte art will have disappeared and won't end up in the final Instagram shot.

如果你要拍摄一个咖啡的照片,那你要确保你的食物不会咖啡晚到,如果咖啡先到,那么你漂亮的拿铁拉花,可撑不到最后的食物大合照。

7. Landscape or portrait? 横着拍还是竖着拍?

It's best to post vertical photos on Instagram rather than square ones. This will not only make your final photo look better. 

比起正方形的照片在Ins上照片最好是竖着拍。这样会让你的照片更好的呈现。

8. Rule of thirds 第三定律(构图三分准则)

When putting together a picture, follow the grid lines of the 'Rule of Thirds'. Many smartphones have these built into their camera making it easy to follow. Simply use the grid lines as a guide to where to place your food on a table. Placing the hero dish on the focal points, where the lines intersect, helps to draw the viewer's attention to it.

当所有都放在一起准备拍照的时候,要遵守网格的“构图三分准则”。或者就简单实用网格来放置你桌上的食物。 把主要的菜放在焦距点,也就线的交叉点,这样出来的照片能够有效的吸引观看者的注意力。

9. Shooting single dishes 就拍一个菜

If you are shooting one dish on a table, do not be afraid to get up close and personal, shooting it from overhead so that the plate stands out. Adding movement to the image will really help to bring it to life; for example, breaking a poached egg to reveal the vibrant yolk, or twirling pasta, or capturing steam coming off your coffee.

如果你只拍桌上的一个菜,别怕离得太近,站起来头顶俯拍,这样盘子就会突出。可以拍动态图,这样更加生动,比如,你可以打个鸡蛋,拍一个运动的蛋黄,或者一个正在被扭动的面团,咖啡上冒出的热气。

10. Edit your images 编辑你的照片

Use camera apps or Instagram filters to edit your images before uploading them. Through simply playing around with the brightness, contrast or shadows, you can enhance your images and show off your food. 

在上传你的图片之前,使用相机应用或者Ins上面的滤镜,只要简单的调下亮度,对比度,阴影,就可以提高你图片的质量,然后尽情炫耀吧。

翻译:林浔鸥)